• हिन्दी
  • Login
  • Search
  • Close
    Looking For Something?

B-Town Divas Who Have Invested In Startup Companies

Startups have gained a great amount of interest within our Bollywood industry, and there have been great reasons for every one of these divas!
Published -08 Mar 2022, 17:02 ISTUpdated -08 Mar 2022, 17:13 IST
shilpa shetty mamaearth investment

While some Bollywood divas are busy creating Filmare worthy movies, we have some on the venture capitalist radar of ours! 

Sara Alia Khan 

Mumbai-based athleisure wear startup brand, The Souled Store backed a whopping capital investment from Sara Ali Khan. Previously acquired funding of INR 75 crore from Elevation Capital, the startup brand has managed to make a place for itself in the world of casual wear! 

The Souled Store is a startup brand that was founded in 2013 by Vedang Patel, Harsh Lal, Aditya Sharma, and Rohin Samtaney, while they claim to have more than 180 licenses such as Disney, Warner Bros, WWE, IPL, and Viacom18. 

The startup claims to have introduced a series of campaigns featuring major OTT and YouTube stars like Ashish Chanchlani, Mithila Palkar, Ayush Mehra, Barkha Singh,  and Ahsaas Channa, among others.

Priyanka Chopra 

inside  ()

Bollywood sensation, Priyanka Chopra is well-known for the countless skills that make her a great actress and a singer. While acting may not be the only professional representation. 

PeeCee is also known for being a venture capitalist with her scores of investments in various fields and sectors. 

Bumble has been one of the highly used dating apps there is out there! With females being given the privilege to drop in a text at the initial stage, Bumble has become a popular choice for women who’re searching for a special someone! Bumble has multi-platform access, giving people a chance to meet people in regards to their business ventures or friendships. 

Priyanka Chopra invested in Bumble in the year 2018 and she was also acting as an advisor to the app for its launch in India. The app was introduced in India in the year 2018. The app was later acquired by American firm Blackstone.

Read More- Alia Bhatt Bags Her First Hollywood Project Alongside 'Wonder Woman' Gal Gadot

Alia Bhatt & Katrina Kaif

inside  ()

Alia Bhatt has been one of the top-grossing Bollywood actresses of 2022. With playing massive roles on-screen, Alia Bhatt has been playing the role of a capitalist. 

Nykaa has been a one-stop choice for beauty and wellness products, all over India, inviting international brands like Anastasia Beverly Hills, Jeffery Stars, and many more to count. 

Alia Bhatt invested INR 4.95 crore in the year 2016 while Nykaa was on its booming stage. Joined by Katrina Kaif, she too invested INR 2.04 crore, bringing her beauty brand, Kay to the center stage! With a profit of  X10 in the present day, the two actresses have made quite a name for themselves! 

Deepika Padukone 

inside  ()

Pollution has been one of the major concerns that we all have been dealing with, not just as an individual but as a family of this planet. 

This topic surely made an impact on our Bollywood diva, Deepika Padukone. While the startup Blu Smart was making its way to the roads, Deepika found it to be a good enough opportunity to invest in. 

Blu Smart is an electric taxi startup founded in October 2018 by Puneet Singh Jaggi, Anmol Singh Jaggi, and Punit K Goyal. The startup claims to so far have more than 20,000 customers in the Delhi NCR in just 3 months from its launch, scaling its ridesharing fleet to more than 200 electric cars.

Read More- Shilpa Shetty Kundra’s Latest Instagram Post Is All The Inspiration You Need To Keep Up With Your Fitness Goals! 

Shilpa Shetty 

inside  ()

While the Yoga queen has been making for all the reasons, she had made headlines for making a whopping INR 1.6 crore investment in babycare startup MamaEarth in 2018.

Mamaearth is Asia’s first brand whose products are ‘MADE SAFE’ certified. The brand ensures it uses only the best available ingredients which are ISO, GMP & Non-GMO compliant. 

We are impressed, are you? Connect with us over our official Instagram account and let us know in the comments. Stay tuned to HerZindagi for more stories and updates! 


Your skin and body like you are unique. While we have taken all measures to ensure that the information provided in this article and on our social media channels is credible and expert verified, we recommend you consult a doctor or your dermatologist before trying a home remedy, quick hack or exercise regime. For any feedback or complaint, reach out to us at compliant_gro@jagrannewmedia.com