3 Women Influencers Who Launched Successful Business Ventures

In India, the digital world has given rise to influencers who are not just creating content, but also building their own brands. By leveraging the trust and loyalty they've earned from their fans, these influencers have been able to turn their online presence into successful businesses.

Indian Female Influencers Turned Entrepreneurs

Here’s a closer look at female Indian influencers who successfully launched their business venture.

Mrunal Panchal

 

 

 

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A post shared by Mrunal Panchal Sharma (@mrunu)

Mrunal Pancha, a celebrated beauty influencer launched her own makeup brand, Mrucha Beauty, on November 11, 2024. The brand is all about embracing your unique style and individuality, with a focus on lip colours. Mrucha Beauty is built on three core values: taking care of your skin, vibrant colors, and being inclusive for all. In just a few months, Mrucha Beauty has gained a huge following of over 111K followers, and it's becoming a movement that celebrates self-expression and beauty for all.

Alina Namazi

 

 

 

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A post shared by Alina Namazi (@alinanamazi)

Alina Namazi, a Mumbai based 20-year old Instagram influencer is known for her relatable comedic content. Boasting 166K followers on IG, Alina launched her cruelty-free beauty brand Cahvé Beauty in 2024.

Talking about her brand, Alina said, "I never saw makeup as just a product, but as therapy. I found peace in creating looks and experimenting with textures. But India lacked a premium beauty brand with high-quality formulations. That's why I started Cahvé Beauty. As a 19-year-old content creator with no business background, it was terrifying to invest my savings into the brand. People assumed I was in it for the money, but they didn't see the passion and struggle behind building a brand from scratch. My experience as a content creator helped me grow Cahvé Beauty on social media. I created content that resonated with people, and it became my biggest strength. The rise of creators turning entrepreneurs proves we're more than just brand faces – we're building them. For me, Cahvé Beauty is a labour of love, passion, and creation. This is just the beginning."

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Himadri Patel

 

 

 

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A post shared by Himadri (@himadri19)

Dehradun Born Himadri Patel is well-known for her entertaining makeup tips, and fun-loving videos. The 28-year-old Himadri who boasts 214K followers on Instagram launched apparel brand ‘Dri by Himadri’ in 2022.

Sharing her content creator to entrepreneurial journey, Himadri said, "Turning entrepreneur as a content creator was a passion-driven move. Creating content helped me understand my audience's needs and desires, which led to launching DribyHimadri, my clothing brand. The transition wasn't easy, but my audience's trust kept me going. I faced challenges like sourcing materials, balancing creativity with business, and staying authentic. DRI isn't just a brand; it's an extension of my values: elegance, confidence, and individuality. I've learned that entrepreneurship is about taking the first step, learning as you go, and staying true to your purpose. As a creator-turned-entrepreneur, I believe that if you work relentlessly towards your vision, success follows. It won't be easy, but it'll be worth it."

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