
The magic of a perfect makeup look often crumbles when winter arrives. Cold air, low humidity, and harsh central heating conspire to strip your skin of moisture, turning foundation into a flaky, dry, and patchy mess. If your makeup settles into fine lines, clings to dry patches, or looks cakey by noon, you’re not alone! Achieving a luminous, hydrated finish in the chilly months requires a strategic shift in both your skincare and application routine. Say goodbye to dull, dry skin and hello to a dewy, plump canvas. Discover the essential tips you need to prep your skin, lock in hydration, and create a base that looks freshly applied all day long.
Here are the best tips you should incorporate in your makeup routine to get a hydrated base and avoid getting flaky, dry makeup during winter!
Prioritise Deep Exfoliation and Hydrating Prep: Gently exfoliate 1-2 times a week to slough off dead skin that causes flakiness. Immediately follow with a hyaluronic acid serum and a rich, occlusive moisturiser while the skin is still damp. This foundational step ensures your skin is smooth and plump before any makeup is applied.
Swap to Cream-Based and Liquid Products: Put away heavy, matte powders and foundations, which settle into dry patches. Instead, opt for hydrating liquid foundations, cream blushes, and liquid concealers. These formulas contain emollients that blend seamlessly, keep the skin supple, and prevent a parched, cakey finish.
Layer a Gripping, Hydrating Primer: Never skip primer in winter. Use a specialised hydrating or "gripping" primer that acts as a moisture barrier between your skin and foundation. It smooths texture, locks in the benefits of your skincare, and helps your foundation glide on evenly instead of clinging to dryness.
Use Damp Tools and Skip Powder (or Use Sparingly): Apply foundation and concealer with a thoroughly dampened beauty sponge or brush. The added moisture prevents the tool from absorbing your liquid makeup and dragging on dry areas. Only use a tiny amount of translucent setting powder, focusing solely on the T-zone.
Finish with a Hydrating Setting Spray: Instead of a matte or fixing spray, use a dewy or hydrating setting spray once your makeup is complete. This step melts the layers of makeup together, eliminating any powdery finish and infusing the skin with a final burst of moisture, leaving behind a fresh, radiant glow.
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