Beauty, skincare, a whole lot of pampering and TLC is a very important part of showbiz. Celebrities these days have a whole team of warriors doing their hair, makeup, pictures and more. The vanity van life is an OG reality and these celebrities live it in full style. Perhaps this is what got them starting off their very own business ventures in the beauty and skincare segment. The cherry on the cake is that these celeb owned brands have done pretty well for themselves and earned the owners a fortune.
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The entrepreneurship route hit the world of Hollywood entertainment ages back. Celebs around the globe have made successful ventures and made a whole lot of dollars and fame. The beauty space is populated with reigning brands owned by Paris Hilton, Selena Gomez, Kylie Jenner, Kim Kardashian, Rihanna, Hailey Bieber and many more.
This bug of entrepreneurship has bitten the Bollywood celebrities too while they hopped onto this bandwagon later on. Guess we can safely say better late than never. But man have they done wonders with it when they chose to be beauty entrepreneurs by creating outstanding brands with a bunch of epic products. A-list Bollywood biggies such as Katrina Kaif, Priyanka Chopra and Sonakshi Sinha are doing wonders with their beauty brands Kay Beauty, Anomaly and SOEZI respectively.
Here’s all you need to know about these soon to be cult brands that are blowing our minds away with a range of crazy good products.
Katrina Kaif’s Kay Beauty
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Katrina Kaif was one of the first new-gen Bollywood actors to hop into the beauty biz with her drugstore brand Kay Beauty that goes by the mantra, “Its Kay to be You.” She started off in 2019 and has never looked back. The brand distributed through e-commerce retailer Nykaa is doing really well and makes epic nail lacquers, liquid blush that works like tint, lip colours, a brilliant loose powder and many more.
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Sonakshi Sinha’s SOEZI Nails
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The latest entrant into the beauty industry is Sonakshi Sinha who has started a hatke nails brand, SOEZI that is all the rage these days. With nail extensions, acrylic nails, gel polishes and more becoming the IT thing and the newest nail bars popping across cities, Sonakshi tapped into the right market and started her range of press-on-nails that are easy on the pocket and time.
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Priyanka Chopra’s Anomaly
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Priyanka Chopra is truly India’s dopest export to Hollywood and is a jack of all trades. Recently the actor has started her own range of haircare with the brand, Anomaly that is promoted as being easy on the environment and is a clean beauty brand too that has vegan and cruelty free products for your tresses.
