Smashing Barriers, Building Skylines: How Women Are Reshaping Real Estate In India

Dr Singh said, "In recent years, India's real estate sector has witnessed a transformative shift, with women breaking traditional barriers and emerging as influential leaders, innovators, and investors.Their growing presence is not only reshaping the sector but also driving it toward a more inclusive, dynamic, and forward-thinking future."

Breaking Stereotypes: Women at the Helm

Dr Renu said, "Historically, the real estate industry has been heavily skewed toward male leadership, particularly in construction, brokerage, and senior management roles. However, the tide is changing, with women making remarkable strides across all verticals of the industry. From property consultants and architects to engineers, designers, and top executives, women are now leading projects that redefine urban landscapes and transform the way cities develop."

"Women in real estate bring a unique set of skills to the table, including a high degree of emotional intelligence, meticulous attention to detail, and strong communication skills. These qualities have proven instrumental in fostering client relationships, managing teams, and ensuring successful project executions. Additionally, their ability to multitask and balance financial prudence with creativity allows them to contribute significantly to decision-making processes in real estate firms," she added.

Influential Homebuyers and Investors

"Beyond leadership roles, women are becoming an influential demographic in property investment and homeownership, as corroborated by the 14% Year-over-Year increase in residential transactions by sole women buyers in 2024. Changing socio-economic dynamics, increasing financial independence, and favourable government policies have empowered more women to invest in real estate," shared the expert.

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She continued, "Investment-wise, women are increasingly diversifying their portfolios beyond traditional savings instruments, exploring real estate as a lucrative asset class. Whether it is buying homes for personal use, investing in rental properties, or exploring commercial real estate, women are playing a major role in shaping the market. Their strategic approach to property investment contributes to long-term wealth creation and economic stability, further solidifying their position in the real estate landscape."

Government Initiatives: Encouraging Female Homeownership

Dr Singh shared, "Recognising the importance of women’s participation in economic growth, the Indian government has launched several initiatives to promote female homeownership. One such significant measure is the Pradhan Mantri Awas Yojana (PMAY), which offers subsidies to first-time homebuyers, with additional benefits for women applicants. Under the scheme, homes purchased under a woman’s name or with a woman as a co-owner qualify for lower interest rates and better financial incentives."

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"These progressive policies not only empower women but also have a ripple effect on the real estate sector, boosting demand and contributing to overall economic development," she mentioned.

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