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Shweta Sawant observed how couples today were leading busy and hectic lives, which left little scope for romance. She saw that after a whole day’s work, they’d come back home and barely have the energy to connect with each other. Thus, she developed her brand, Love Bomb Chocolates, which acts like a boost for couples to reignite their romance and rekindle their love.
Shweta came on Her Startup Show, which is now streaming on JioHotstar, to pitch her brand. She was trying to secure the 10 lakh grant, which only a few contestants on the show walked away with.-1748346815294.jpg)
Love Bomb Chocolates Enhance Intimacy and Romance
Shweta highlighted how she witnessed everyone taking shortcuts in romance. Sending an emoji, or doing something halfheartedly, isn’t enough. Couples needed intentional time together to connect and make space for the romance. She believed that this would help deepen their love.
She developed a unique formula, after working with manufacturers, to come up with chocolates meant for couples. A vegan, all-natural formula, it was suitable for everyone. It contains shilajit, ashwagandha, kesar, cashew and cacao. It combines the ancient goodness of aphrodisiacs with modern-day flavours.
They’ve patented the shape, too.
Building Love Bomb, and Helping It Reach Couples
Her vision is to launch different products for couples, under her brand, Love Bomb. She plans to launch scented candles, games, and books for couples soon.
“I want Love Bomb to become a new love language. That’s why I want my product to be able to reach all households,” she said on the show.
She highlighted how the brand is in its nascent stages, and funds from the show would help her market the product better through social media promotions and influencer tie-ups. Further, the fund would help them build their presence in on-ground events and research for new products.
Impressed by her vision, the jury decided to award her a prestigious opportunity to attend NSDC’s Women Entrepreneurship Program to help her grow her business.-1748346804012.jpg)
GroupM Motion Entertainment and Mindshare, in collaboration with Britannia and digital partner HerZindagi, have unveiled Season 2 of 'Her Startup Show'—India’s first and only national reality series dedicated solely to women entrepreneurs. It is now streaming on JioHotstar.
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