Two popular haircare brands that have sprung up in recent times are Mamaearth and Pilgrim, both of which offer a range of different haircare products. Both are known for their natural, toxin-free promises, innovative ingredients, and customer-friendly solutions, crafted specially for Indian hair.
Some products from both brands have gained popularity.
But if you’re confused about which one deserves a spot in your bathroom shelf, here’s a clear breakdown.
The Most Popular Ingredients
Mamaearth’s Hero Ingredients
The brand’s philosophy is rooted in using ancient Indian wisdom to champion local ingredients that have a long history of being good for hair. Mamaearth is a homegrown, eco-conscious brand.
Some of their hero ingredients are:
- Onion seed oil for hair fall
- Rice water for repair
- Bhringraj and amla for strengthening.
These ingredients are rooted in traditional Indian remedies.
Pilgrim’s Hero Ingredients
With a more modern approach to haircare, Pilgrim’s formulations are inspired by Korean, French, and Spanish beauty rituals.
Some of their most popular products include ingredients like:
- Redensyl (known to stimulate hair growth)
- Camellia and White Lotus (hydration and shine), Keratin (smoothness)
Their ingredient deck feels more science-backed, new age and exotic when compared to Mamaearth’s ayurvedic leanings.
Best Hair Care Products from Mamaearth and Pilgrim
Mamaearth:
- Onion Hair Oil & Shampoo
- Rice Water Shampoo & Conditioner
- Argan Hair Mask
- BhringAmla Hair Oil
Best for: Families, everyday use, budget-friendly options. Their onion range is especially popular. The onion hair oil has been popular for showing effectiveness in reducing hairfall considerably.
Read: 7 Best Vitamin C Serums In India In 2025
Pilgrim:
- Redensyl & Anagain Hair Growth Serum
- Argan Oil Hair Mask
- Camellia Hair Shampoo & Conditioner
- Keratin Repair Range
Best for: Urban professionals and those seeking targeted solutions. Their hair growth serum is extremely well-reputed and known for delivering what it promises.
Price Point and Accessibility
Mamaearth is positioned as affordable and is widely available both online and offline. You’re likely to find it at local pharmacies or grocery stores that stock skincare and haircare, too. Mamaearth's popularity grew further after its founder, Ghazal Alagh, went on the TV show Shark Tank.
Pilgrim is slightly more expensive and mostly available online.
Final Take
The choice you make is likely to be tailored according to specific solutions you are looking for. Affordable haircare solutions rooted in Indian traditions is the USP of Mamaearth, while new-age science-backed targeted solutions are what Pilgrim may be able to provide.
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