For years, Apple set the gold standard in smartphones, but the landscape is shifting dramatically. While the iPhone 17 offers refinements, its competitors have quietly been investing in the technology that defines the next era of phone: true next-generation Artificial Intelligence.
This isn't just about faster processors; it's about a fundamentally smarter phone. Rival flagships from Android and in-house powerhouses are leveraging powerful on-device AI chips and advanced software to deliver features Apple can’t match, from generative photo editing and hyper-personalised assistants to seamless productivity tools.
Get ready to rethink your brand loyalty as we reveal the 5 best smartphones that are not just alternatives, but clear winners in the race when it comes to upgrading your gadget zone with an intelligent mobile future.