The modern beauty industry is flooded with options in India with international brands taking a strong hold through e-commerce platforms such as Nykaa, Myntra, Amazon and more such online ventures, but Lakme still stands as one of the best beauty brands as it has maintained its legacy of offering quality products within an affordable price making accessible to a wide customer base. From bestselling nude lipsticks that have been in trend for quite some time now to pigmented and easy to blend blushes, getting the right beauty product with Lakme is easy and always available.
Why Is Lakme Considered A Legacy Beauty Brand In India?
Lakme was established as a brand just a few years after India gained independence in the year 1952 and branched out in India through various channels to better understand the Indian consumer base. Its establishment and long standing name has made it a legacy beauty brand and is often considered as the first Indian beauty brand. Despite holding on to such a long frame of time in the beauty industry of India it has managed to stay relevant by ensuring proper products campaigns and has managed to stay ahead of the competition curve with a price point that many Indian consumers can easily access the products.
Which Beauty Products By Lakme Are Best For Everyday Use ?
The product range of Lakme is quite interesting and trendy as well. Transfer proof, water resistant top lipsticks with nude shades to highly pigmented blushes and sparkly, high shine highlighters, the versatility of Lakme product range for unmatched glam and glamour is impressive. The formulations are high quality, and skin friendly. Price point is quite accessible and oscillates from affordable to mid ranged price in being expensive when compared to other beauty products from other brands. The series of 9 to 5 range is especially appropriate for everyday use, as these can last the longest without the need for heavy touch up or reapplication, while also being comfortable enough.
