The most awaited sales of the year are coming back on e-commerce platforms with Amazon Great Indian Festival starting from 8th October and Flipkart Big Billion Days 2026 beginning from October 9th 2026. You can expect discounts on Apple iPhone prices along with major categories as well mainly through exchange bonuses and bank cashback offers. But remember that Amazon usually wins with steady no cost EMI and newer model availability. Both sales open together this year with early access a day before for prime and subscribed members. If you're eyeing an iPhone 16, 17, 17e or iPhone Air, here are the real pre-sale price along with expected offers on both platforms so you can decide where to click "Buy Now" without second guessing.
Amazon Vs Flipkart: Discount Comparison for Apple iPhone
|
Model |
EMI Option (Amazon) |
EMI Option (Flipkart) |
Bank Offer (Amazon) |
Bank Offer (Flipkart) |
|
No Cost EMI, EMI starts at ₹4,391 |
EMI starts at ₹33,849 for 3 months |
Upto ₹3,000.00 discount on select Credit Cards |
Up to 4000 Off on Flipkart Axis Credit Card |
|
|
No Cost EMI available, EMI starts at ₹3,161 |
EMI starts at ₹23,924 for 3 months |
Upto ₹850.00 discount on select Credit Cards |
Up to 3495 Off on Flipkart Axis Credit Cards |
|
|
No Cost EMI, EMI starts at ₹4,215 |
EMI starts at ₹41,036 for 3 months |
Upto ₹4,000.00 discount on select Credit Cards |
Up to 4000 Off on Flipkart Axis Credit Cards |
|
|
No Cost EMI available, EMI starts at ₹2,809. |
EMI starts at ₹22,212 for 3 months |
Upto ₹3,000.00 discount on select Credit Cards |
Up to 3245 Off on Flipkart Axis Credit Cards |
|
|
No Cost EMI, EMI starts at ₹4,391 |
EMI starts at ₹42,748 for 3 months |
Upto ₹3,000.00 discount on select Credit Cards |
Up to 4000 Off on Flipkart Axis Credit Card |
Since actual Amazon and Flipkart festival-day iPhone prices aren't live until October 8 to 9, the figures above reflect the most recent pre-sale listings and official MRPs. You should treat them as a reliable baseline rather than final sale-day pricing.
Explore other articles in the Gadget Zone section.
1. Apple iPhone 17 512 GB
The Apple iPhone 17 has become the anytime choice for people who are tired of a laggy phone camera or a battery that dies by evening. This model works with A19 chip which handles multitasking, gaming and heavy camera processing without the phone heating up. The 6.3 inch display also comes with ProMotion of up to 120 Hz which makes scrolling and video playback smoother than older iPhones. The 18MP Center Stage front camera in this iPhone automatically adjusts frames during group selfies and video calls without cutting your friend's photo from the edge. It comes with improved scratch resistance that means fewer worries about the screen scratching if it is in your pocket along with keys and coins. With 512GB storage and a battery that gives up to 30 hours of video playback with charging up to 50% in 20 minutes, you won't be struggling with continuous charging and deleting photos before every trip.
Why We Picked This Model?
This Apple iPhone is an all-rounder for buyers who want the latest chip, high storage and a smooth display without paying premium prices.
Amazon Price: ₹1,24,900 (As of 22nd September 2026)
Flipkart Price: ₹1,24,900 (As of 22nd September 2026)
Specifications:
- Brand: Apple
- Model: iPhone 17
- Display Size: 6.3 inches
- RAM Memory Installed Size: 0.1 GB
- CPU Speed: 0.1 GHz
- Memory Storage Capacity: 512 GB
- Item Dimension: 8 x 71 x 150 Millimeters
- Battery: All-day battery life (~3692 mAh)
- ASIN: B0FQFLYV1S
Pros:
- 120Hz ProMotion display
- A19 chip
- Improved scratch-resistant front glass
Cons:
- No telephoto lens unlike Pro models
- Heavier than the iPhone Air
2. iPhone 16 128 GB
For readers who just want a solid and dependable iPhone without chasing the newest release, the iPhone 16 is the right pick. It is built on the A18 chip which is still fast enough for everyday apps, UPI payments, and casual gaming. This Apple iPhone comes with 128 GB and has camera control which is a dedicated button for quickly launching the camera and adjusting settings. In this way it solves the annoying delay of unlocking your phone and tapping through apps to catch a fast moving moment. Battery life has also seen a boost over the iPhone 15 which means fewer searches for a charger during a long workday. This Apple phone comes with the Apple Intelligence System that helps you write, express yourself and get things done effortlessly while supporting console level gaming. It also works smoothly with AirPods if you already work with the Apple ecosystem and don't want compatibility headaches.
Why We Picked This Model?
The iPhone 16 128 GB is ideal for budget-conscious buyers who want genuine Apple reliability without paying iPhone 17 prices.
Amazon Price: ₹89,900 (Price Drop Expected during Sale)
Flipkart Price: ₹69,900 (Price Drop Expected during Sale)
Specifications:
- Brand: Apple
- Model: iPhone 16
- Display Size: 6.1 inches
- RAM Memory Installed Size: 128 GB
- CPU Speed: A Series A10
- Memory Storage Capacity: 128 GB
- Item Dimension: 8 x 72 x 148 Millimeters
- Battery: Up to 22 hours video playback
- ASIN: B0DGJ7TGDR
Pros:
- Noticeably cheaper than iPhone 17
- Reliable A18 chip for daily use
- Strong AirPods and Apple ecosystem integration
Cons:
- No ProMotion 120Hz display
- Slightly older camera hardware than iPhone 17
Explore more on Your Picks.
3. Apple iPhone Air 256 GB
The iPhone Air 256 GB is for readers who care about how a phone feels in the hand as much as what it can do as its major features. This is Apple's thinnest iPhone ever and it actually changes the one-handed usage experience, especially for anyone who finds today's premium phones too bulky. Despite the slim titanium body, it packs the powerful A19 Pro chip so you're not sacrificing speed for style. The 6.5-inch ProMotion display comes with up to 120 Hz and is larger than the standard iPhone 17's and gives more room for reading, browsing and watching videos. The 18MP Center Stage front camera again helps with group photos and Apple promises all-day battery life despite the ultra thin design. This iphone has a fresh design with liquid glass that offers up to 27 hours of video playback and adds up to 13 more hours when you snap on the MagSafe Battery accessory.
Why We Picked This Model?
The iPhone air is the best pick for buyers who want a premium and lightweight phone without giving up performance.
Amazon Price: ₹1,49,900 | Current: 1,19,900 | Discount: 20% off (As of 22nd September 2026)
Flipkart Price: ₹1,19,900 (Price Drop Expected during Sale)
Specifications:
- Brand: Apple
- Model: iPhone Air
- Display Size: 6.5 inches
- RAM Memory Installed Size: 0.1 GB
- CPU Speed: 0.1 GHz
- Memory Storage Capacity: 256 GB
- Item Dimension: 6 x 75 x 156 Millimeters
- Battery: All-day battery life with 20W MagSafe support (up to 27 hours of video playback)
- ASIN: B0FQFBDQJ1
Pros:
- Thinnest and lightest iPhone Apple
- Larger 6.5-inch ProMotion display
- Titanium frame for extra durability
Cons:
- Single rear camera
- Limited case options
4. Apple iPhone 17e 256 GB
The iPhone 17e is built for readers who are switching to Apple for the first time and worried about spending too much before knowing if they'll like iOS. It gives you the same A19 chip performance that is found in the premium iPhone 17 so app speed and Apple Intelligence features are all same. The 6.1 inch Super Retina XDR display is sharp enough for reading, watching reels and video calls. A single 48MP Fusion camera keeps photography strong for everyday shots without needing multiple lenses which obviously most casual users cannot afford. All day battery life also removes the common worry new iPhone buyers have about the battery drain compared to their old Android phone while offering fast wireless charging.
Why We Picked This Model?
This Apple iPhone 17e is the budget friendly entry into Apple's ecosystem for first time buyers who don't need pro level cameras.
Amazon Price: ₹79,900 (Price Drop Expected during Sale)
Flipkart Price: ₹64,900 (Price Drop Expected during Sale)
Specifications:
- Brand: Apple
- Model: iPhone 17e
- Display Size: 6.1 inches
- RAM Memory Installed Size: 0.1 GB
- CPU Speed: A19 chip
- Memory Storage Capacity: 256 GB
- Item Dimension: 8 x 71 x 147 Millimeters
- Battery: All-day battery life (~4005 mAh)
- ASIN: B0GQVQY8B7
Pros:
- Same A19 chip as the standard iPhone 17
- 256GB base storage, no 128GB compromise
- Long battery life for all-day use
Cons:
- No ProMotion
- Single rear camera only
5. Apple iPhone 17 512 GB
This is the same iPhone 17 but with the 512GB storage in white color. The reason why different colours are worth it is because color availability often disappears fastest during festive sales especially this one. It carries the same A19 chip, ProMotion display and 18 MP Center Stage camera so the user is buying it for the same reason: strong daily performance, smooth scrolling and solid photography. Its camera captures high resolution images with a 4x optical zoom range and 48MP Fusion Ultra Wide camera. And if you are someone who finds bold colors like sage or lavender too flashy for professional space, then white remains the safer and more versatile choice. The improved Ceramic Shield front glass also gives peace of mind for people who don't use screen protectors.
Why We Picked This Model?
This iphoenis has the same model and features as the Sage variant but is picked here for buyers who prefer a neutral and professional color.
Amazon Price: ₹1,24,900 (Price Drop Expected during Sale)
Flipkart Price: ₹1,24,900 (Price Drop Expected during Sale)
Specifications:
- Brand: Apple
- Model: iPhone 17
- Display Size: 6.3 inches
- RAM Memory Installed Size: 0.1 GB
- CPU Speed: 0.1 GHz
- Memory Storage Capacity: 512 GB
- Item Dimensions: 8 x 71 x 150 Millimeters
- Battery: All-day battery life (~3692 mAh)
- ASIN: B0FQG1YHYR
Pros:
- Neutral colour
- Same features as other iPhone 17 model
- High 512GB storage for heavy users
Cons:
- Tends to sell out faster during sales
- No telephoto lens
